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Pain Relief Tips


Hands, Judgment, and the AI Storm
There is a small, almost comforting thought that circulates among people who work with their hands: at least the robots can't do this yet. In medicine, manual care carries an added sense of security. Touch feels ancient, human, and stubbornly resistant to automation. But comfort has a way of dulling vigilance. A few years ago, radiology was supposed to vanish first. What happened instead? Radiologists didn't disappear—their numbers grew. AI became an assistant, not a replacem
Dr. Lucas Marchand
Dec 19, 202515 min read


Talent Is the Entry Fee: Why Good Chiropractors Stop Short of Greatness
Talent built your practice. Comfort might be limiting it. From Michael Jordan’s transformation to the quiet plateau many chiropractors hit, this blog explores why success often precedes stagnation—and how a simple self-audit can reveal whether you’re coasting or competing for greatness.
Dr. Lucas Marchand
Dec 15, 20255 min read


The Notre Dame Principle: What Cash-Pay Chiropractors Can Learn from College Football's Only Independent Program
Notre Dame is the only major football program without a conference. While everyone else joined for guaranteed revenue and institutional safety, Notre Dame said no—and thrived for generations. Cash-pay chiropractors make the same calculation, trading insurance networks for total control. Both prove independence isn't inherently better. It just amplifies whatever you already are.
Dr. Lucas Marchand
Dec 10, 20257 min read
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