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Pain Relief Tips


Insurance Is Not a Payment Method. It's a Business Model Selection.
Many chiropractors who consider accepting insurance ask the wrong question. They ask: "Will this increase my volume?" The right question is: "Will this change what kind of business I'm building?" Insurance is not merely a payment method. It is a business model selection. Once you accept it, a pull begins — toward volume, lower margins, and standardization. For mobile chiropractors, that pull is particularly dangerous. Because your advantage is precisely that you are outside t
Dr. Lucas Marchand
May 154 min read


You Could Live 1,000 Lifetimes in a Single Year
Most people live one long life on repeat. A few figure out how to compress the feedback loop. The daily lifetime model is simple: wake up, attempt things, fail and succeed in small ways, reflect honestly, sleep, begin again slightly wiser. That's 365 complete iterations per year. Run it forward a thousand times and see what you get.
Dr. Lucas Marchand
May 125 min read


Why Your HOKAs Are Sabotaging Your Lifts (And What to Wear Instead)
Your HOKAs are incredible shoes — for the right activity. But the same maximalist cushioning that saves your joints on a long run is quietly undermining your stability under a barbell. Here's what the science of proprioception actually says about your training footwear, and why your physical therapist already knows what your shoe rack doesn't.
Dr. Lucas Marchand
May 75 min read
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